by Matt Reno | Jun 5, 2023 | Design, Featured
Have you ever seen a logo with one of these swoosh shapes? Sure you have. They’re everywhere. This trend started sometime in the late 90s during the dot com boom and quickly became a cliche, one that needs to go away forever. So what’s wrong with the swoosh? One,... 
by Matt Reno | Apr 2, 2023 | Branding, Design, Featured
Another New(ish) Look for the Iconic Soda Brand PepsiCo has unveiled a new logo and visual identity for its flagship brand, the first major change to the Pepsi logo since 2008. As Pepsi celebrates its 125th anniversary, the brand is clearly aiming to honor its... 
by Matt Reno | Dec 21, 2022 | Branding, Design
Jimmy Bryant is the owner of Atomicchild Design, selling products with a unique look that shows off his and his customers’ love of the outdoors. His designs can be found in retail locations across the United States, including all REI stores. But it... 
by Nick Coleman | Dec 16, 2022 | Design
If you’re looking to add life to your logos or turning boring blocks of text into eye-catching posts, animation gets it done. Adobe After Effects is a software program specializing in animation video development and helps businesses get into the visual effects... 
by Matt Reno | Nov 19, 2022 | Branding, Design, Featured
A mascot is a great way to inject some extra personality into your brand and help it get noticed. That’s why we tapped the very talented Manny Cartoon to design the Brand Outlaw mascot: Clash the Cactus. In this podcast episode, we talk with Manny about the... 
by Matt Reno | Nov 19, 2022 | Design, Featured
When you’re working with a graphic designer or agency, you’re probably going to have to share some digital files like logos. But which files are the right ones? Do you send them an AI? PDF? PNG? All this digital alphabet soup is confusing when you don’t speak design...
