Stop the Swoosh!

Stop the Swoosh!

Have you ever seen a logo with one of these swoosh shapes? Sure you have. They’re everywhere. This trend started sometime in the late 90s during the dot com boom and quickly became a cliche, one that needs to go away forever.  So what’s wrong with the swoosh? One,...
How Much Does a Logo Design Cost?

How Much Does a Logo Design Cost?

A logo isn’t just an image or an icon for a brand, It’s often the first impression a customer has of your business. Whether on a website, product packaging, business card, or T-shirt, logo quality matters. Of course, as a business owner, you have to make sure you’re...
12 Steps to a Great Logo

12 Steps to a Great Logo

The word ‘logo’ comes from the Greek ‘logos’ meaning word or imprint. Today, a logo takes both meanings to create an identifiable image or symbol to represent a business or organization synonymous with a brand or trademark. Logos evolved from simple coins and cylinder...